Get to Know a Store Owner: Fideaux

Fideaux BlogWaggo toys on display at Fideaux

 

Introducing a new feature here on the Waggo blog…Get to Know a Store Owner! This is a chance for us to get to know more about the owners of some of the wonderful shops that carry Waggo products. This week we had the chance to chat with the owner of Fideaux, a super cute pet-focused shop based in California. 

Store:
Fideaux
Owner:
Erin Morris
Years operating/Est.:
St. Helena: 18 years, Healdsburg: 11 years
How’d you come up with the name Fideaux?
I bought the shops from the original owner 10 years ago and the name was already in place!

Tell us a little about your background: I was managing the store in St. Helena, helped open the Healdsburg shop, and then bought them both. 🙂

Waggo products carried: Bowls, treat jars and toys

You’re in wine country, how do you think that makes your locations special?
Lots of local winery dogs that come in on a regular basis along with lots of tourists!

What types of items are your bestsellers?
We sell tons of collars, leashes, toys, treats and beds! I’d say we sell the most of the collars and leashes though, as we have so many fun and different designs that people don’t see anywhere else.

What type of dogs/other pets do you own?
We have a tri colored cavalier king charles that is the shop dog at the store and we have a rescued yellow lab that goes to work with my husband (at a winery).

Lightening round:

Beatles or Elvis? Beatles
White or Red? White
Cookies or Cake? Cookies
Chocolate or Vanilla? Chocolate
Tropical getaway or ski vacation? BOTH!!
Favorite pet-friendly destination? The beach.

 

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